In 2004, an American, John Roberts, while riding a bicycle called “Sugar” had the idea of creating an open CRM system – there came SugarCRM.
Today it is the most recognizable CRM system available in the open source model. The project is run by SugarCRM Inc. which employs more than 350 people and has over $ 100 million of revenue per year. On the “sweet” system used by small and medium-sized companies, but also corporations such as Coca-Cola and IBM.
clients registration, contacts, leads, sales opportunities
shipping mailing, multi-channel marketing campaigns, capture leads from the website, marketing analysis
mail client, project management, shared calendar
registration of cases, notifications and complaints, knowledge base, customer portal
flexible creation of the database, modules, fields, views, and handheld widgets
Pre-defined sales reports, marketing. The ability to build custom reports
Accessories and modules
The ability to install many additional modules created by external companies
the creation of a shared document base and the creation of dedicated print